Phyto: A Legacy of Natural Beauty and Scientific Advancement

Patrick Alès, a French hairdresser, founded Phyto Paris in 1965, emphasizing natural ingredients and scientific validation in his products. He continued to influence the company until his retirement in 2015 and remained Chairman of the Supervisory Board until 2018. Alès passed away in 2019, leaving a legacy of innovation and dedication to natural beauty.

Today, Phyto is owned by Laboratoire Native, which focuses on high-quality botanical hair care products. Phyto continues to combine nature and science to address various hair and scalp concerns, offering a wide range of shampoos, conditioners, and specialized treatments.

Phyto Canada is committed to innovation and natural beauty solutions, reflecting founder Patrick Alès's vision. By integrating advanced botanical research with its plant-based heritage, Phyto hair products remain at the forefront of the beauty industry, providing high-performance, natural hair care solutions.

One of these products is Phytovolume Volumizing Shampoo, designed for fine, flat hair. Its key ingredients, bamboo extract, yarrow, and tormentilla extracts, strengthen hair and enhance bounce and shine. Free from sulfates, parabens, silicones, and gluten, it ensures hair health as it creates volume.

For dry, frizzy hair, consider trying Phyto’s Anti-Frizz Blow Dry Balm. Designed to smooth and protect hair from humidity, it is ideal for achieving a sleek, professional-like blow-dry at home. This thermo-active balm is enriched with a taming plant complex, including mallow extract, which moisturizes, softens, and smoothes hair.

Whether you're looking to enhance volume, combat frizz, or maintain overall hair health, Phyto provides innovative and professional-grade solutions that can help you achieve your hair care goals at home.