There’s a reason why a woman’s hair is often referred to as her “crowning glory”. In many cases, it’s the physical feature that most people tend to notice first. As women grow older, though, they may notice differences in their hair that can have an effect on how it looks and feels.

Women in their 30s are especially prone to various hormonal changes that can seriously impact their hair cycle. Pregnancy, childbirth, and breastfeeding can all cause various hormonal imbalances, as do certain lifestyle-related factors such as long hours at the office or an unhealthy diet.

Fortunately, Kerastase is here to help. Founded in 1964, this French luxury hair and scalp care brand has been a household name for decades for good reason. Below are a few selections from their extensive product line—all offered here on BeautySense–especially hand-picked for women in their 30s:

 

Spécifique Intense Thickening Care for Thinning Hair

Previously known as Spécifique Intensive Scalp & Hair Treatment, this product utilizes a unique blend of Aminexil®, GlucoLipide GL® and Madecassoside to help stop hair thinning in its tracks. The powerful ingredients, contained within each vial, sink deeply into the tissues surrounding the roots of the hair, instantly strengthening the connection between the roots and strands.

To use, simply apply 1 dose to dry or towel-dried hair daily and massage gently into the scalp. Each box comes with 10 vials, each containing 6 ml of product equivalent to a single dose. Kerastase recommends using the treatment continuously for 6 weeks, up to 2 months.

 

Chronologiste Youth Revitalizing Hair Masque

This hair mask is part of the Chronologiste collection, specifically designed for aging hair. It contains abyssine, a potent and mineral-rich natural ingredient known for its anti-aging properties. The brand combines this with well-known de-agers hyaluronic acid and vitamin E to reinvigorate, regenerate, and protect your hair and scalp.

The product couldn’t be simpler to use: simply apply to the hair after shampooing, starting from the roots all the way to the ends. Leave on for 5 minutes, and then rinse. For best results, use in conjunction with other products from the Chronologiste line, specifically the Chronologiste Youth Revitalizing shampoo.

 

Genesis Anti Breakage Fortifying Serum

Genesis is the line dedicated to addressing weak hair, breakage, and other hair fall issues. This particular product is a fortifying hair serum that contains Aminexil 1.5%, ginger root, and caffeine to strengthen hair at the root and help stimulate growth.

The serum is recommended to be applied once daily, either in the morning or at night. It can be applied to both towel-dried and dried hair. After massaging gently into the scalp, you can start styling your hair as you desire.

 

Fresh Affair Refreshing Dry Shampoo

Launched in 2020, the Fresh Affair Refreshing Dry Shampoo is one of the newest additions to Kerastase’s all-star cast of hair care heroes. It’s an excellent on-the-go product for busy career women who may not have the time to wash their hair as often as they want to. The key ingredients are rice starch and vitamin E, which help absorb oil and build-up in the scalp while keeping it moisturized and protected.

Use this dry shampoo whenever you feel like you need a little pick-me-up for your hair, such as after a particularly grueling workout. You can also apply it before hitting the hay–the product will continue to absorb oil while you catch up on some z’s.

 

Scrub Apaisant Soothing Scalp Scrub

Maintaining good scalp health is the key to lustrous, beautiful hair. However, while most women may rigorously follow an intricate skincare routine, a number of them may be neglecting their scalp. That’s where Scrub Apaisant Soothing Scalp Scrub comes in.

This soothing scrub from the brand’s Fusio line is formulated specifically for those who have dry and sensitive scalps, but it can be used by anyone. Its key ingredients include sweet orange peel, jojoba, and vitamin B5, which help remove product buildup and reduce dryness. Like other cleansing scrubs, it also unclogs the pores and promotes skin rejuvenation. Simply apply a walnut-sized amount to wet hair and massage the product into the scalp. If you have a standing weekly salon appointment, you can bring this scrub with you to help prepare your scalp and hair for any treatments.

While all of these products can greatly improve the quality of your hair and scalp, their full potential can be better achieved by taking care of your body and promoting health from within. Having a balanced diet and staying hydrated is an excellent start. Keeping yourself active can also go a long way towards correcting those hormonal imbalances and jumpstarting your metabolism. Investing in quality tools for your hair, scalp, and head helps a lot, too. For more on all things hair care, check out our dedicated section.